How To Enter

Beginning March 31st, sign up here for your chance to win an entry into the Leadville Trail 100 MTB Race (LT 100 MTB). In order to win, share with us your "Ride That Changed it All." Tell us how mountain biking has influenced your life and what it would mean to you to race the LT 100 MTB. We are interested in stories that are inspirational, creative, epic or just plain funny. Selecting this year's lucky winner is four-time LT 100 MTB race winner Rebecca Rusch. Give us your best shot!

The Ride that Changed It All is a chance for us to support someone's ambitious dreams to do something he or she never thought possible. We partnered with the Leadville Trail 100 MTB Race because of its reputation as one of the country's toughest events that many riders aspire to complete.

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Last Year's Winner

Last year, Nick Gibb of Denver, Colorado, won our Ride That Changed It All contest. Ten years ago, Nick was in a very serious accident at Crested Butte Mountain Resort in Colorado, where he worked as a snow maker. As he was shutting down the equipment, a high-pressure hose disconnected and hit Nick in his left leg. The impact was so powerful that Nick's leg was shattered into an estimated 30-50 pieces, requiring emergency limb salvage surgery.

After years of subsequent surgeries and rehab, Nick was finally able to regain his strength and use special bracing to help him walk. It was at this time that Nick rediscovered cycling - an activity he could still do well despite his injury. Starting slow with road rides, Nick grew more and more comfortable on his bike, eventually achieving the confidence to start racing competitively. The Leadville 100 MTB had always been a lifelong goal for Nick, and Boa was honored to help him compete in this prestigious race. Click here to see the rest of Nick's story.

About BOA

Traditional shoelaces and ratchet systems have their place, but when performance really matters, these closures can create more problems than they solve. Pressure points cause discomfort, the fit can loosen and hinder performance, and there's no such thing as precisely adjusting your shoelaces on-the-fly. So a little over a decade ago, Boa Technology saw room for improvement and took action.

We design and manufacture our revolutionary closure systems for one reason: nothing should stand in the way of someone who wants to get the most out of life, especially not poorly-fitted performance gear. That's why we built a system of precision dials, laces and custom guides that forever changed the overall fit of your performance footwear and equipment.

Boa Partners

  • BOA Partner - Scott
  • BOA Partner - Specialized
  • BOA Partner - Pearl Izumi
  • BOA Partner - Lake
  • BOA Partner - Garneau
  • BOA Partner - DMT
  • BOA Partner - Five Ten
  • BOA Partner - Diadora
  • BOA Partner - fi'zi:k
  • BOA Partner - Bontrager
  • BOA Partner - Gaerne
  • BOA Partner - Bont